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Matomo vs Tableau

Features, integrations, platforms and pricing, side by side. They share 1 feature.

Facts come from each app’s listing. Payment never changes this comparison.

Matomo

Analytics

Privacy-friendly, open-source web analytics

Free plan

View Matomo profileMatomo alternativesVisit site (opens in a new tab)

Tableau

Analytics

Visual analytics and dashboards

Pricing on request

View Tableau profileTableau alternativesVisit site (opens in a new tab)

Side by side

Pricing

  • Model

    Matomo
    Open source
    Tableau
    Paid

  • Paid plans from

    Matomo
    Not listed
    Tableau
    Not listed

  • Free plan

    Matomo
    Yes
    Tableau
    No

  • Plans

    Matomo
    Free to self-host; Matomo Cloud plans priced by traffic
    Tableau
    Paid licenses per user per month (Creator, Explorer, Viewer); free trial; Tableau Public is free for public data

Platforms

1 shared · 2 only in Tableau

  • Web

    Matomo
    Yes
    Tableau
    Yes

  • macOS

    Matomo
    No
    Tableau
    Yes

  • Windows

    Matomo
    No
    Tableau
    Yes

Features

1 shared · 6 only in Matomo · 4 only in Tableau

  • Reporting dashboards

    Matomo
    Yes
    Tableau
    Yes

  • A/B testing

    Matomo
    Yes
    Tableau
    No

  • Privacy-first tracking

    Matomo
    Yes
    Tableau
    No

  • Public API

    Matomo
    Yes
    Tableau
    No

  • Self-hosting

    Matomo
    Yes
    Tableau
    No

  • Session replay & heatmaps

    Matomo
    Yes
    Tableau
    No

  • Web analytics

    Matomo
    Yes
    Tableau
    No

  • AI assistant

    Matomo
    No
    Tableau
    Yes

  • Data connectors

    Matomo
    No
    Tableau
    Yes

  • Roles & permissions

    Matomo
    No
    Tableau
    Yes

  • SQL queries

    Matomo
    No
    Tableau
    Yes

Integrations

1 shared · 1 only in Matomo · 3 only in Tableau

  • Google Analytics

    Matomo
    Yes
    Tableau
    Yes

  • WordPress

    Matomo
    Yes
    Tableau
    No

  • Google Sheets

    Matomo
    No
    Tableau
    Yes

  • Salesforce

    Matomo
    No
    Tableau
    Yes

  • Slack

    Matomo
    No
    Tableau
    Yes

More comparisons

Ranked by relevance. Payment never changes this order.How ranking works