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Hotjar vs Matomo

Features, integrations, platforms and pricing, side by side. They share 2 features.

Facts come from each app’s listing. Payment never changes this comparison.

Hotjar

Analytics

Heatmaps, recordings and feedback for websites

Free plan

View Hotjar profileHotjar alternativesVisit site (opens in a new tab)

Matomo

Analytics

Privacy-friendly, open-source web analytics

Free plan

View Matomo profileMatomo alternativesVisit site (opens in a new tab)

Side by side

Pricing

  • Model

    Hotjar
    Free plan + paid plans
    Matomo
    Open source

  • Paid plans from

    Hotjar
    $32 / month
    Matomo
    Not listed

  • Free plan

    Hotjar
    Yes
    Matomo
    Yes

  • Plans

    Hotjar
    Free Basic plan; paid plans from $32/month billed annually, priced by daily sessions
    Matomo
    Free to self-host; Matomo Cloud plans priced by traffic

Platforms

1 shared

  • Web

    Hotjar
    Yes
    Matomo
    Yes

Features

2 shared · 2 only in Hotjar · 5 only in Matomo

  • Reporting dashboards

    Hotjar
    Yes
    Matomo
    Yes

  • Session replay & heatmaps

    Hotjar
    Yes
    Matomo
    Yes

  • Forms & surveys

    Hotjar
    Yes
    Matomo
    No

  • Product analytics

    Hotjar
    Yes
    Matomo
    No

  • A/B testing

    Hotjar
    No
    Matomo
    Yes

  • Privacy-first tracking

    Hotjar
    No
    Matomo
    Yes

  • Public API

    Hotjar
    No
    Matomo
    Yes

  • Self-hosting

    Hotjar
    No
    Matomo
    Yes

  • Web analytics

    Hotjar
    No
    Matomo
    Yes

Integrations

1 shared · 5 only in Hotjar · 1 only in Matomo

  • Google Analytics

    Hotjar
    Yes
    Matomo
    Yes

  • HubSpot

    Hotjar
    Yes
    Matomo
    No

  • Jira

    Hotjar
    Yes
    Matomo
    No

  • Segment

    Hotjar
    Yes
    Matomo
    No

  • Slack

    Hotjar
    Yes
    Matomo
    No

  • Zapier

    Hotjar
    Yes
    Matomo
    No

  • WordPress

    Hotjar
    No
    Matomo
    Yes

More comparisons

Ranked by relevance. Payment never changes this order.How ranking works